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Resumen del libro "contagioso" de jonah berger

Spanish
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Current format, Downloadable Audiobook, 2021, Available but not Holdable.
Current format, Downloadable Audiobook, 2021, Available but not Holdable. Offered in 0 more formats
Hay muchos ejemplos de cosas que han triunfado: las pulseras amarillas Livestrong, el yogur griego desnatado, el modelo de gestión de Six Sigma, la prohibición del tabaco, las dietas bajas en calorías y luego la moda de la dietas Atkins, South Beach o las bajas en carbohidratos. La misma dinámica tiene lugar a pequeña…

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